Content Marketing Manager

DeepL
April 22, 2023
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Offerd Salary:Negotiation
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Contract Type:Other
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DeepL...

is Germany's best-known AI company. We develop neural networks to help people work with language. With DeepL Translator, we have created the world's best machine translation system and made it available free of charge to everyone online. Over the next few years, we aim to make DeepL the world's leading language technology company.

Our goal is to overcome language barriers and bring cultures closer together.

What distinguishes us from other companies?

DeepL (formerly Linguee) was founded by developers and researchers. We focus on the development of new, exciting products, which is why we spend a lot of time actively researching the latest topics. We understand the challenges of developing new products and try to meet them with an agile and dynamic way of working. Our work culture is very open because we want our employees to feel comfortable. In our daily work we use modern technologies - not only to translate texts, but also to create the world's best dictionaries, and solve other language problems.

When we tell people about DeepL as an employer, reactions are overwhelmingly positive. Maybe it's because they have enjoyed our services, or maybe they just want to get on board with our quest to break down language barriers and facilitate communication.

Your choice

We are constantly looking for outstanding employees! Currently, we offer remote work in Germany, the Netherlands, the UK and Poland. Whether you would like to work from home in one of these countries or from one of our offices in Cologne or Paderborn: the choice is yours. No matter where you choose to work from, our way of working is designed to make you an essential part of the team.

What will you be doing at DeepL?

We're looking for a creative and collaborative B2B Content Marketing Manager to accelerate our demand generation function, campaigns, and product launches. This person should have deep experience in crafting a content strategy that raises brand awareness, informs, and delights audiences. You will partner with product marketing, sales, marketing operations, and teammates across the company to drive growth and build an enterprise brand that customers love. The ideal candidate will thrive on working cross-functionally and will manage delivery of creative short- and long-form content.

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Your responsibilities

  • Create, develop, and execute an SEO-informed, persona- and data-driven B2B content marketing strategy, including content pillars, an editorial calendar and success metrics
  • Plan, write, and publish marketing content of various types, including website content, emails, blogs, landing pages, brochures, one-pagers, reports, product documentation, emails, and more
  • When needed, craft content briefs and work closely with the copywriters to develop high quality output
  • Review, edit, and and improve content written by others, including a dedicated B2B copywriter
  • Manage the end-to-end production process for content, including writing, reviews, localisation, and delivery
  • Become an expert in DeepL's products and solutions and apply the DeepL voice and tone in content production
  • Set clear goals and analyse content impact over time, track performance across channels and provide regular performance updates to key stakeholders
  • What we offer

  • A friendly, international, and highly committed team with much trust with efficient decision-making processes
  • The opportunity to shape a buyer's experience for an unlimited market with a diverse customer base (international customers, from start-ups to large corporations)
  • A chance to work at scale – market state-of-art technology with a solid product-market fit, and over half of a billion people used DeepL up to this date
  • Experience a fast-growth environment - over the past two years; we grew our team from 20 to 250 employees distributed across the UK, Netherlands, Germany, Poland, and Japan
  • Shape a newly-established content squad
  • We got your back - we have an experienced and highly committed team that thrives on transparent decision-making processes
  • We cherish collaboration and efficiency but are human in our approach - empathy and inclusivity are critical
  • Flexible work arrangements. With office hubs in Cologne, Berlin, London, and Amsterdam, you choose where and how you work. We've also designed an efficient and inclusive remote-first organisation during the pandemic. Remote work is not part of the benefits; it's part of our culture;
  • Ownership matters on all levels. We offer a virtual share program for all employees;
  • Meaningful work. We break down language barriers worldwide and bring different cultures closer together;
  • Regular team events - internationally.

  • 4+ years of marketing experience with 2+ years in content marketing, with technology and/or start-up experience

  • Creative storyteller with excellent communication, presentation, organisation and writing skills
  • Experience working across various content channels, and a keen editorial eye
  • Growth mindset with a results-driven approach to work (testing, measuring, iterating)
  • Strength in analytics, critical thinking, and reasoned judgment
  • Combination of strategic thinking and the ability to roll up sleeves and get things done
  • From this employer

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